From seeking investment, sharing organization’s sustainability plan, managing crisis and stakeholders, to driving best practices for energy utilization, the energy industry continues to experience monumental gaps in building brand trust, sectoral acceptance and articulating realistic energy transition expectations. It is to this end that the Nigerian Association of Petroleum Explorationists, NAPE in collaboration with PRO ALLY, an energy communication and stakeholder management company is set to deliver this energy communication training.
The short course, titled Strategic Communication, Crisis, and Stakeholder Management in the Energy Industry will be delivered as a 2-days short course at NAPE’s 2023 annual international conference and exhibition. The short courses will be delivered on Saturday 11th and Sunday 12th, November from 9AM – 4PM, each day.
With a cumulative ~ 60 years of deep communications and broad energy industry expertise, the facilitators, Mrs. Sola Abulu, Principal Consultant of Sola Abulu Associates (SA&A) a strategic communication expert with over 25 years of cumulative experience working with a leading international oil company in Nigeria in various PR and Communications roles from 1997 – 2019 and providing high-impact communications services to independent energy companies in the sector since 2020; Tunbosun Afolayan, an energy & sustainability communication expert, West Africa’s first IABC’s certified strategic communication professionals with over 16 years industry experience and NAPE’S 2021/22 Publicity Secretary; and Dr. Beryl Ehondor, with ~2 decades of communication research and strategy deployment experience, are set to transform your energy communication knowledge and improve measurable impact for your business growth.
The course content includes:
- Learning the art of simplifying complex energy concepts to diverse audiences
- Mastering strategies for promoting fossil fuel energy value and sustainability efforts.
- Building an adaptable brand story and engaging social presence for your cross generational audiences
- Proactively develop crisis communication plans and strategies
- Stay up to date with new tools and best practices in Media monitoring and analysis, and public sentiment
- Stay ahead with Future trends in communication technologies
- Connect with industry experts for valuable insights and networking opportunities
The course will also feature a fireside chat with erudite C-level industry professionals to share experiences, their lessons as well as strategies to lead as a Communication professional.
This Strategic Energy Communication course is targeted at: Professionals working in External Relations, Communications, Emergency Response, Non-Technical Risk, Joint Venture, Oil and Gas accounts relationship Managers, Team Leaders, Strategy and transformation manager, Professionals desiring strategic thinking skills, Communications Professionals, Journalists and Media Practitioners.
“We envision this transformative course to contribute and close a huge knowledge gap in the aspect of energy communication for our industry. This is why we are offering the course at a highly discounted price, to exemplify one of our association’s objectives to provide top quartile standard learning opportunities. It is our priority to support our members and interested bodies to perform excellently, given our sector’s role in powering socio advancement,” says Mr. Elliot Ibie, a fellow and 2023 President of NAPE.
This course is planned to be delivered as a face-to-face session and spaces are limited. Register early to secure your spot today, at this hugely discounted course. For registration and more information on NAPE short courses, click here: bit.ly/NAPEShortCourse2023 for enquiries, please call Dr. Sunday Amoyedo, NAPE Chairman Short Course Committee or email info@nape.org.ng More information is available on the flyer.
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